Friday, January 16, 2009

Business of Super Bowl Ads

Besides watching the game, one of the best parts of Super Bowl Sunday is viewing the commercials. This year, NBC is expected to charge more than $3 million for some 30-second spots for pre-game and during the game. One of the best Web sites for tracking ad-buying trends leading up to the game is The site has clips of upcoming ads, history of Super Bowl advertising, polls, costs and lists of top advertisers.

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